WHERE: I completed this blog in my spare time, to complement my degree.
WHAT: I have been blogging fortnightly, as well as working on developing the WordPress theme to ensure my site captures my personality.
WHEN: Ongoing (May 2017)
WHY: I created the blog to aid my professional development and create an online persona/brand for myself. As well as this, I have developed my Wordpress, HTML and SEO skills. I also created graphics using stock images then edited these using an online editing software called Fotor.
SKILLS REQUIRED:
Creativity – I have customised a standard Wordpress theme to add in the colours and pages that I feel most reflect my personality and brand, as well as creating regular content that people are interested in reading.
Technical – By using WordPress, I have learned how to add dividers in HTML, arrange and create pages into the order I would like, and use images to link to other pages.
Communication – I have had to show my writing skills in the creation of this blog.
ACADEMIC BACKGROUND:
The following modules enhanced the creation of my blog: Digital Media, which helped me to learn about WordPress, Writing for Communications, which taught me different styles of writing and PR skills, which provided me with the skills to compile a portfolio together.
RESULTS:
- Using my blog, I have been able to share my posts on Twitter which has led to me engaging more fully in the industry and getting my name out in the PR student world.
- My blog was featured twice on BehindTheSpin’s best PR student blogs.
